How do you win at CEO in 2025?

Eric Siu was on my live show (with 512 others!!!) yesterday. I've been asked for the recording 15 times already so people could show coworkers.

Adam Robinson
November 20, 2024

Hey RB2B Insiders!

I just interviewed Eric Siu (CEO of Single Grain) who has done SEO for Amazon, Uber, and Nordstrom. I asked him what he would do in SEO today if he was a $1m ARR SaaS founder. His response shocked me:

- It didn’t involve building a single backlink
- It didn’t involve hiring an army of content writers
- It wasn’t creating tens of thousands of spamming pages with AI

It’s a secret that has been around forever…

And that ANY startup founder can start doing now.

It’s something that I’ve decided to do with RB2B, and seen major impact.

And it’s something we’re doing - albeit in a very differently - at Retention.com.

Want to find out how to win in SEO in 2025?

Check out the recording of the workshop by clicking here …

And let me know what you think!